Should your price go up as your library grows?
Should your price go up as your library grows? Learn when accumulated content justifies a higher membership price, when it does not and how to decide fairly.
Membership Website Tips
Practical, in-depth advice for membership site owners: planning, content, retention, pricing, marketing, SEO, courses, community and more.
An internal wiki: keeping your team's knowledge in one place
An internal wiki keeps your team´s knowledge in one place. What to include, how to structure it, a simple page template and the habits that keep it current.
Education memberships for beauty and hair professionals
Education memberships for beauty and hair professionals: technique videos, salon team plans and business skills for stylists who work on their feet.
Marketing a professional membership versus a hobby membership
Marketing a professional membership versus a hobby membership calls for different messages. How motivations, proof, objections and channels differ.
A quarterly security review checklist
A quarterly security review checklist for membership sites: a ninety-minute routine covering access, logins, updates, backups, domains, payments and data.
Headers and hero sections that make the point
Headers and hero sections that make the point: how to write and lay out the top of your pages so visitors know what you offer and what to do next.
Writing an About page for your membership site
Writing an About page for your membership site: show visitors who runs it, why it exists and why they can trust you before they join.
Finding where learners get stuck
Finding where learners get stuck starts with a lesson-by-lesson drop-off list. Learn to spot the real problem lessons, understand why and test a fix.
Reaching members in other countries through search
Reaching members in other countries through search: language, spelling, currency, time zones and the international SEO basics that help you get found abroad.
What your support inbox tells you about churn
Your support inbox is an early warning system for churn. Learn which member questions signal a coming cancellation and how to tag, track and respond to them.