Paying yourself from membership income
Paying yourself from membership income should be a habit, not a leftover. Set an owner pay figure, protect tax and reserves, and pay yourself on schedule.
May 2024
Gardening clubs and plant memberships
Gardening clubs and plant memberships: local growing advice, plant swaps, garden visits and year-round content that keeps gardeners renewing.
Tailoring your message to different audiences
Tailoring your message to different audiences helps each group see why your membership fits them. Build a simple message map and use it on pages and emails.
Activity logs: knowing who changed what
Activity logs and audit trails for membership sites: what a good log records, where logs live, what to look for in a review and how to keep a change log.
Dark patterns: design tricks to avoid
Dark patterns are design tricks that push people into choices they would not make freely. Learn the ones to avoid on your membership site, and what to do instead.
Your first ninety days after launch
Your first ninety days after launch, month by month: what to focus on as you stabilize, learn from real members and build habits that last.
Course slides that do not put learners to sleep
Course slides full of bullet points lose learners fast. Here is how to design course slides with one idea each, strong visuals and a pace that keeps people watching.
SEO for event and webinar pages
SEO for event and webinar pages: make live sessions findable before they happen, then keep each page useful in search long after the event has ended.
Retention for high-priced memberships
Retention for high-priced memberships depends on clear expectations, proportionate access and visible results. Keep high-ticket members renewing year after year.
Editing your own content: a practical checklist
Editing your own content is hard because you know what you meant. Use this practical checklist and a repeatable process to catch what you would miss.