In-person meetups for online memberships
In-person meetups can turn an online membership into a real community. Plan them sensibly, from member-hosted gatherings to a fully budgeted members day.
In-person meetups can turn an online membership into a real community. Plan them sensibly, from member-hosted gatherings to a fully budgeted members day.
Segmenting your list into members, prospects and former members lets you send each group the message it needs. Here is a simple way to set it up.
Social media can swallow your week. Here is how a membership site owner can choose one or two platforms, post with purpose and turn followers into members.
Pausing memberships gives members a break instead of a goodbye. Learn how a pause option works, who it suits and how to set sensible limits on it.
Content drip releases lessons to new members over time. Learn when dripping content helps members succeed and when it only gets in their way.
Plan your membership levels on paper before touching any settings: what each level gets, who it is for, and how members move between them.
Tracking where new members come from shows which marketing really works. Combine analytics, tagged links and a simple sign-up question to find out.
Certificates can motivate learners and add real value to a course, or they can be clutter. Here is how to decide whether certificates are worth offering.
Teaser pages let search engines find your members-only content. Learn how to build public summary pages for gated content that rank and win new members.
Failed payments cost memberships members who never meant to leave. Learn how to prevent card failures, retry wisely and write dunning emails that recover them.