Write down how your membership runs: simple procedures
Write down how your membership runs with simple procedures, so routine tasks get done the same way when you are busy, away or handing work to a helper.
November 2023
Building a membership for a business coaching program
Building a membership for a business coaching program: hot seats, implementation sprints, a quarterly cycle, pricing your time and keeping clients.
Online quizzes that attract and sort prospects
Online quizzes attract prospects and sort them by need, so every follow-up email fits. How to plan results, write questions and follow up by quiz outcome.
Protecting member-only files and downloads
Protecting member-only files and downloads: how files leak through public links and search engines, how to test yours, and how to lock them down.
Average revenue per member
Average revenue per member shows what a typical paying member really brings in each month. Learn to calculate it cleanly and use it to guide decisions.
How quickly should you answer support requests?
How quickly should you answer support requests? Set response times by urgency, choose a promise you can keep every time and publish it where members look.
Online memberships for yoga and wellness studios
Online memberships for yoga and wellness studios: add on-demand classes, livestreams and community without losing what makes your studio special.
Designing a lesson page that helps people learn
Designing a lesson page that helps people learn: what to put at the top, center and bottom of each lesson so learners stay oriented, focused and moving.
Researching competing memberships without copying them
Researching competing memberships without copying them: what to learn from other offers, prices and gaps, and how to build something original.
Organizing your community by topic, place or level
Organizing your community by topic, place or level decides where members post and what they find. Choose a main structure and combine the others lightly.