Local SEO for membership businesses
Local SEO for membership businesses: location pages, local listings and reviews that help people nearby find your club, studio or association.
May 2026
Group and team memberships
Group and team memberships let companies, families and clubs join together. Learn how to structure seats, price groups fairly and handle administration and billing.
Designing a pricing page people understand
Designing a pricing page people understand: how to lay out plans, highlight one option, compare features and answer questions right beside the price.
Keeping discussions active without doing all the work yourself
Keep discussions active without doing all the work yourself, using regular rituals, a bank of prompts, patience with answers and help from willing members.
Re-engaging inactive email subscribers
Re-engaging inactive email subscribers starts with a clear definition of inactive, a short re-permission campaign and a willingness to let some people go.
Free, freemium or paid only: deciding where to start
Free, freemium or paid only? The trade-offs of offering a free membership level versus charging everyone from day one, and how to decide where to start.
Stopping spam sign-ups and bots
How to stop spam sign-ups and bots on your membership site with honeypots, email verification and light moderation that real members barely notice.
Testimonials and case studies that persuade
Vague praise rarely persuades. Learn how to collect testimonials and case studies that are specific, credible and placed where they answer real doubts.
Gamification that works: progress, badges and streaks
Gamification that works supports learning and habit. Use progress, badges and streaks to keep members moving, and avoid gimmicks that feel hollow.
Templates, checklists and worksheets: the underrated member benefit
Templates, checklists and worksheets are member benefits people use every week. Here is which practical tools to create and why they keep members around.