Pricing courses inside and outside your membership
Should a course be included in your membership, sold on its own or both? Here is how to price courses inside and outside your membership fairly.
Pricing & Payments
Prices, plans, tiers, trials and getting paid reliably.
Receipts, invoices and billing records members expect
Clear receipts, invoices and billing records prevent disputes and support emails. Learn what members and business customers expect and how to keep good records.
Handling refunds fairly
Handling refunds fairly protects trust and your time. Write a clear refund policy, apply it consistently, respond kindly and use refund requests as feedback.
Selling add-ons and extras to existing members
Selling add-ons and extras to existing members can add revenue and value. Learn which extras work, how to price them and how to offer them without pressure.
Group and team memberships
Group and team memberships let companies, families and clubs join together. Learn how to structure seats, price groups fairly and handle administration and billing.
Designing a pricing page people understand
Designing a pricing page people understand: how to lay out plans, highlight one option, compare features and answer questions right beside the price.
Free, freemium or paid only: deciding where to start
Free, freemium or paid only? The trade-offs of offering a free membership level versus charging everyone from day one, and how to decide where to start.
Presenting your prices clearly
Presenting your prices clearly wins trust and sign-ups. Show real totals, name billing periods and renewal terms, and say exactly what each membership includes.
Setup fees, one-time payments and payment plans
Recurring billing is not the only option. Learn when setup fees, one-time payments and payment plans make sense for a membership and how to present them fairly.
Lifetime memberships: the pros, cons and pitfalls
Lifetime memberships bring in cash now but create an obligation that never ends. Weigh the pros and cons, price them sensibly and set limits that protect you.