Make the first lesson count
The first lesson decides whether learners come back for the second. Here is how to make the first lesson count with a clear promise, a quick win and a plan to study.
January 2024
Answer-style content and featured snippets
Answer-style content helps search engines lift your words into featured snippets. Learn to write direct answers, lists and steps that get quoted in results.
Help members set goals the day they join
Help members set goals the day they join and they are far more likely to stay. How to ask for a goal at sign-up, shape it and follow up on it.
Interviews as member content: planning, recording and publishing
Interviews as member content can be rich or rambling. Learn how to choose guests, prepare them, ask better questions and edit interviews members use.