Apology and correction emails: when you send a mistake
Apology and correction emails help when you send a mistake. Learn which errors need a follow-up, how to write it briefly and what to do when data is involved.
Membership Website Tips
Practical, in-depth advice for membership site owners: planning, content, retention, pricing, marketing, SEO, courses, community and more.
Sales tax and VAT on digital memberships
Sales tax and VAT on digital memberships can apply based on where members live. A plain overview of the key ideas and the questions to ask a professional.
Rubrics and assessments beyond multiple choice
Multiple choice shows what learners recognize, not what they can do. Learn assessment types that show real skill and how to write clear rubrics to judge them.
Public member profiles and directories in search
Public member profiles and directories can bring in search traffic, but they raise privacy questions. Here is how to decide what to show and how to protect members.
Honest communication when something goes wrong
Honest communication when something goes wrong keeps members' trust. How to tell members straight about outages, mistakes and delays, with templates.
Serving beginners and experts in the same membership
Serving beginners and experts in the same membership takes clear level labels, separate paths and layered content. Here is how to keep both groups happy.
Everyday touchpoints that market your membership for you
Everyday touchpoints like email signatures, profiles, invoices and packaging can market your membership for you. Audit them once and let them work every day.
Handling disputes and legal threats calmly
Handling disputes and legal threats calmly: what to do in the first hour, keeping an incident log, replying to upset members and when to call an attorney.
Memberships for writers and authors
Memberships for writers and authors: writing sprints, structured critique, craft lessons and publishing know-how, with tier ideas and retention tips.
Securing the email account that runs your business
Securing the email account that runs your business: recovery options, forwarding rules, connected apps, old sensitive mail and a thirty-minute inbox audit.