Keeping your waitlist warm between enrollment periods
Keeping your waitlist warm between enrollment periods means staying useful, not silent. A simple email rhythm that keeps people ready to join when doors open.
Membership Website Tips
Practical, in-depth advice for membership site owners: planning, content, retention, pricing, marketing, SEO, courses, community and more.
Updating your terms and policies without alarming members
Updating your terms and policies without alarming members: when a change needs notice, how to summarize it plainly and a sample announcement email.
Memberships for artists and illustrators
Memberships for artists and illustrators: critique circles, live drawing sessions, professional practice resources and protecting members' work online.
Outsourcing customer support
Outsourcing customer support can free your time without hurting renewals. Decide what to hand over, prepare replies and escalation rules, and check quality.
Continuing education memberships for health professionals
Continuing education memberships for health professionals: build a CE library clinicians trust, handle records well and keep members between deadlines.
Print and direct mail for membership businesses
Print and direct mail for membership businesses can stand out where inboxes are crowded. Postcards, welcome packs and notes that bring members back.
Helping learners who fall behind
Helping learners who fall behind takes more than reminders. Use essential paths, catch-up weeks, personal catch-up plans and flexible deadlines to bring them back.
Experience, expertise and trust: what search engines look for
Experience, expertise and trust shape what search engines show. Learn practical ways to demonstrate real experience and make your membership site trustworthy.
Keeping content fresh for long-time members
Keeping content fresh for long-time members means giving veterans advanced material, new formats and new perspectives, not just more beginner lessons.
Plain language: writing members can understand at a glance
Plain language helps members understand your content at a glance. Learn practical techniques for clearer sentences, everyday words and easier reading.