Fan memberships for creators and podcasters
Fan memberships for creators and podcasters: what fans pay for, bonus content you can sustain, asking your audience to join and keeping supporters.
Marketing & Growth
Finding new members and growing a membership business.
Collaborating with other communities
Collaborating with other communities brings fresh energy, new expertise and new members. Find a complementary partner, agree terms and protect your members.
Writing emails members forward to friends
Writing emails members forward to friends means creating messages that stand alone, work for a stranger and invite the new reader in without risking accounts.
Build a free tool or calculator that attracts members
Build a free tool or calculator that attracts members through search and sharing. Choose a useful tool, plan it without code and turn its users into members.
Newsletter swaps and cross-promotions
Newsletter swaps and cross-promotions let you and a peer recommend each other to your lists. Find good partners, write honest recommendations and track results.
Listing your membership in directories and marketplaces
Listing your membership in directories and marketplaces helps new people find you. Where to list, how to write a listing and which directories to avoid.
Protecting your membership's name
Protecting your membership´s name: checking a name before you commit, how trademarks generally work and what to do if someone uses a similar name.
Conferences and trade shows for membership businesses
Conferences and trade shows can fill your membership with qualified prospects. Choose the right events, work a booth or give a talk, and follow up fast.
Everyday touchpoints that market your membership for you
Everyday touchpoints like email signatures, profiles, invoices and packaging can market your membership for you. Audit them once and let them work every day.
Keeping your waitlist warm between enrollment periods
Keeping your waitlist warm between enrollment periods means staying useful, not silent. A simple email rhythm that keeps people ready to join when doors open.