Robots.txt and noindex: deciding what search engines see
Robots.txt and noindex control what search engines see. Learn the difference, which parts of a membership site need each one and the mistakes to avoid.
Membership Website Tips
Practical, in-depth advice for membership site owners: planning, content, retention, pricing, marketing, SEO, courses, community and more.
Keeping members happy when you take a break
Keeping members happy when you take a break is mostly planning. Build a content buffer, arrange support cover and tell members in advance.
Curation: roundups and reading lists members value
Curation turns other people´s work into member value. Learn how to build roundups and reading lists with your own commentary that members rely on.
Leading and lagging indicators
Leading and lagging indicators tell you what already happened and what is about to. Learn to pair them, test them against your data and act sooner.
Newsletter swaps and cross-promotions
Newsletter swaps and cross-promotions let you and a peer recommend each other to your lists. Find good partners, write honest recommendations and track results.
Notifications members do not hate
Notifications members do not hate: how to decide what deserves an alert, choose the right channel and write notifications members are glad to receive.
Weekly, monthly or on demand: choosing your delivery rhythm
Weekly, monthly or on demand? How to choose a delivery rhythm for your membership: how often members get something new and what shape it takes.
Preparing to sell your membership business one day
Preparing to sell your membership business one day starts now: clean numbers, less dependence on you, clear ownership of assets and a sale-ready file.
Local business networking groups online
Local business networking groups online: meetings, referral tracking and a member directory that keep small business owners paying and engaged.
Polls and member votes
Polls and member votes help you make decisions with your members. Learn what to put to a vote, how to write fair questions and how to share the results.